Find your next App Store keyword.

See which apps rank, assess the competition, and explore their pricing. Start with a keyword and a country.

Keyword coordinates

No sign-up required.

Try a keyword:

Understand the competition behind a keyword.

Decide which keywords deserve a closer look. Each score explains what it measures, where it comes from, and how much evidence supports it. Open “How it’s calculated” in your report when you want the detail.

Run a search to see the difficulty score and its evidence here.

What you’ll learn from a score
What it measures
The scale the number sits on, and what it applies to.
Where it comes from
Whether it was fetched, computed, modelled or interpreted — Observed, Calculated, Estimated or Inferred.
How much evidence supports it
The strength of the evidence behind it — Strong evidence, Reasonable evidence, Limited evidence or No evidence.
How it’s calculated
The exact version of the formula, so the number can be reproduced.

Same keyword. A different market.

The apps ranking in one country may be different in another. Compare your keyword across countries before choosing where to focus.

Choose a keyword

Search in 54 countries. United States is selected above.

Get to know the apps you’re up against.

A keyword is the starting point. Follow an app from the results to understand what it offers, how it is priced, and where we’ve seen it rank.

Find competing apps
  • See who ranks

    Find the apps that appear for your keyword, in the order returned by the App Store. Compare their ratings and publishers.

  • Look inside a competing app

    Open any app in your results to see its description, screenshots, ratings, and the keywords we’ve observed it ranking for.

  • Explore pricing and subscriptions

    See an app’s download price and its listed in-app purchases and subscriptions. Prices are specific to the selected country; additional offers may be available in the app.

Start with a keyword.

Pick a search term someone might use to find your app. Choose a country, then explore the results and the competition.

Inspect a keyword

No sign-up required.